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AMPP Paves the Way for Efficiency Through Process Automation With Xpublisher

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The global working professional Association for Materials Protection and Performance (AMPP) has chosen Xpublisher as its multichannel publishing software. The association will use the cloud-based software to digitalize and optimize its publishing workflows..

“You don’t need to be big to do big things: Thanks to smooth XML-workflows and software automation, we can manage large volumes of workloads with minimal resources and staff”

Ability to use three XML schemas simultaneously tipped the scales in favor of Xpublisher

XML is indispensable for AMPP as a machine-readable standard format since it allows the association to create standardized content for use across multiple channels and platforms. As a mark-up language, XML also lays the groundwork for efficient multichannel publishing. Using Xpublisher, AMPP is automating previously manual processes and is particularly pleased with how the software handles XML. “You don’t need to be big to do big things: Thanks to smooth XML-workflows and software automation, we can manage large volumes of workloads with minimal resources and staff,” says Mandy May, Director of Content Management at AMPP.

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Collaboration of Ariza, Data Conversion Laboratory (DCL), Access Innovations, and Xpublisher creates an optimized workflow

Xpublisher offers both an XML-first and a word-first approach. In close consultation with Ariza Content Solutions, efficient end-to-end workflows were designed, giving AMPP complete control of their content at all times. During the highly automated transformation and publishing process, the data transformation provider DCL is responsible for the word-to-XML conversion; Access Innovations enriches the XML-files with taxonomy. The high level of automation reduces the manual effort of the user to a minimum.

Xpublisher provides all data as a single source of truth, which means legacy content can be found quickly and is well protected thanks to the software’s access rights management system.

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