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BuzzAngle Rebrands as Alpha Data, Announces Cloud-based Applications

BuzzAngle, the music-analytics tool widely used by the music industry for its daily, of-the-moment charts and powerful data capabilities, has rebranded as Alpha Data. The platform’s subscription tool and service, BuzzAngle Music, is now called Alpha Data Music+.

Marketing Technology News: Khoros Sees 47% Increase in Online Community Visits During COVID-19

Beyond its name change, Alpha Data has made meaningful upgrades to its daily-reporting service. “Our goal is to provide the music industry with granular, up-to-date insights so our partners can formulate the best possible decisions in real-time,” said Alpha Data’s President, Stephen Blackwell. “Our forthcoming cloud applications will enhance our experience with lightning-fast feeds.”

Marketing Technology News: Adfone Announces the Closing of a $7.5M Seed Funding Round to Expand its Play2Pay Rewards Platform

Alpha Data will continue to provide value for music fans and general consumers through powering the Rolling Stone Charts, which launched in July 2019.

Marketing Technology News: Teradata Board Appoints Steve McMillan President and Chief Executive Officer

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MarTech Series (MTS) is a business publication dedicated to helping marketers get more from marketing technology through in-depth journalism, expert author blogs and research reports.

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