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Brickfish Announces SocialPulse: Real-Time Social Listening Event

Social Marketing Leader Grants Exclusive Access on Super Bowl Sunday

Brickfish, the leading end-to-end social media management company, is offering exclusive access to its social listening platform to brands during the Super Bowl. Brands will be able to experience conversations as they happen in real-time around the big game, advertisements, teams and more with Brickfish SocialPulse.

“The conversations taking place online can’t be overlooked. As brands spend nearly $500 million in advertising for the big game, viewers are taking to social and actively engaging in conversations around the commercials. This creates an ideal time for brands to understand their audience and engage with the important conversations.”

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Nearly 80% of Super Bowl viewers will actively participate on social media while watching the game and the highly-anticipated commercials*. Brickfish will live-stream on their website the social conversations that are happening around the advertisers, influencers, keywords, hashtags, teams, and of course – the game.

“Brickfish is the only company granting this level of access to their social listening platform during one of the biggest advertising days of the year for brands like Budweiser, Audi, Kellogg, Kraft-Heinz, PepsiCo and more,” said J.D. Miller, Vice President of Brickfish. “The conversations taking place online can’t be overlooked. As brands spend nearly $500 million in advertising for the big game, viewers are taking to social and actively engaging in conversations around the commercials. This creates an ideal time for brands to understand their audience and engage with the important conversations.”

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Brickfish provides the only social listening and sentiment platform that captures conversations in real-time across all of the social channels, blogs, RSS feeds, and news articles on their patented bubble-stream system. Brickfish serves industry-leading brands such as Hertz, Business Wire, Bridgestone, and Publicis along with some of the world’s largest technology and consumer product companies.

SocialPulse will be driven live by Brickfish experts who will navigate around the millions of mentions and conversations happening during the biggest television event of the year. Brands who want access to the live-stream in real-time during the Super Bowl can sign up starting today at https://brickfish.com/socialpulse/gameday-view/.

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PR Newswire, a Cision company, is the premier global provider of multimedia platforms and distribution that marketers, corporate communicators, sustainability officers, public affairs and investor relations officers leverage to engage key audiences. Having pioneered the commercial news distribution industry over 60 years ago, PR Newswire today provides end-to- end solutions to produce, optimize and target content -- and then distribute and measure results. Combining the world's largest multi-channel, multi-cultural content distribution and optimization network with comprehensive workflow tools and platforms, PR Newswire powers the stories of organizations around the world. PR Newswire serves tens of thousands of clients from offices in the Americas, Europe, Middle East, Africa and Asia-Pacific regions.

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