iClick Interactive Asia Group Limited (“iClick” or the “Company”), an independent online marketing and enterprise data solutions provider in China, announced that Changyi (Shanghai) Information Technology Co., Ltd (“Changyi”), a subsidiary of iClick, has been awarded a major industry accolade by Tencent’s Weixin Pay for its outstanding solution that helps optimize traffic management of client brands’ mini-programs and boost sales through the Weixin Pay platform. Changyi’s solution received praise from the panel for its innovativeness and the improvement it brings to both consumer experience and loyalty. The Weixin Pay Application Competition is a competition initiated by Weixin Pay that aims to locate creative partners within the WeChat ecosystem with the goal of seeking innovation and upgrading different industries.
Marketing Technology News: Viant Analysis Provides Insights into TV’s Role in an Omnichannel, COVID-19 World
“We are delighted to see iClick’s subsidiary Changyi receive recognition from our long-term strategic partner Tencent,” said Jian “T.J.” Tang, Chief Executive Officer and Co-Founder of iClick. “This latest accolade is further evidence of the impact our Enterprise Solutions businesses have made in helping retail brands obtain a greater market share by the application of creative products and our advanced data operation capabilities. In the challenging context of the COVID-19 outbreak we have seen increased demand for our Enterprise Solutions, and going forward we expect to expand this business, by further innovation in our product offerings and optimization of our services, as we continue to unlock the huge potential of smart retail for our clients.”
Marketing Technology News: Yext Declares War on Wrong Answers with New Integrated Marketing Campaign
Earlier this year OptAim (Beijing) Information Technology Co., Ltd, another subsidiary of iClick, was recognized as 2019 Gold Service Provider and won three major annual awards from Tencent Ads for the second half of 2019, including “Outstanding Contribution of the Year”, “Best Technology & Data Application Award” and “Best Branding Award”.
Marketing Technology News: Creatio Channel Network Teams Up to Help Organizations Fight Against COVID-19
