quantilope, a leading provider of automated consumer research, has announced a new collaboration with Blackhawk Network, which will enable its clients to leverage incentives to better attract survey respondents and increase survey response rates for their consumer research projects.
“quantilope’s Insights Automation Platform modernizes the clunkiness of traditional market research for a fast and easy approach to collecting advanced consumer insights,” explained Chris Furst, director of partnerships at quantilope. “By partnering with Blackhawk’s integrated rewards platform, BHN Rewards (formerly Rybbon), we’ll be able to offer an even more streamlined research experience for both insights teams and survey respondents, making it easier for brands to recruit study participants with incentives while rewarding participants for their time.”
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BHN Rewards enables companies to quickly and easily send a selection of virtual gift and prepaid cards for recipients to choose from. The reward selection can include gift cards for many top brands across a variety of categories, including retail, travel, and food delivery; virtual prepaid cards; and e-donations to charities supporting cancer research, affordable housing, wildlife and park preservation and more.
“Like quantilope, BHN Rewards offers innovative automation capabilities that help customers streamline their research,” said Jignesh Shah, head of global integrated incentives at Blackhawk Network. “Combined, the two complementary tools provide a complete and easy-to-use solution, incorporating incentives to give customers the response rates they need and recipients the delightful rewards they want.”
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