Company unveils new hotel booking feature giving consumers significant cash back
Dosh, the fastest growing cash back app, launched its new Hotels feature to disrupt the traditional online travel agency (OTA) model. Through the Dosh app, consumers can book at over 600,000 hotels globally at competitive rates, and also get up to 50% cash back automatically.
In 2018, the online travel industry spent over $10 billion on marketing and advertising. The billions of marketing and ad spend comes directly from the margins they make off of consumer bookings. Dosh is wanting to change that by putting the spend into millions of subscribers’ pockets as cash back. In fact, Dosh is already seeing consumers getting over $40 cash back per booking.
Marketing Technology News: Norled Sets Sail for Digital Transformation with Infor
“OTA companies have been using the generous commissions they make off of consumers’ bookings to generate sizable profits and pump money into advertising to their benefit – and not their customers’,” said Ryan Wuerch, Dosh Founder and CEO. “We are turning that model on its head by directly rewarding consumers with cash.”
Dosh’s inventory of hotels and pricing are very competitive with other major online hotel booking sites, but the difference is that Dosh gives significant cash back with each booking. When surveying consumers, Dosh found that 83% preferred cash back over the hassle of points, rewards programs or other complex offers.
Marketing Technology News: New ISG Study Focuses on Digital Business Services
With an expansive global inventory, Dosh Hotels offers cash back wherever you want to travel. For example, you could:
- Book The Wynn in Las Vegas for $319 per night and get $85 back, a 27% cash back offer.
- Book the Holiday Inn Express in London for $235 per night and get $100 back, a 42% cash back offer.
- Book the Hilton in Mexico City for $170 per night and get over $50 back, a 30% cash back offer.
“Booking hotels through Dosh provides consumers the opportunity to pay the best price and make substantial amounts of cash back on each booking,” said Wuerch. “Coupled with Dosh offers at local stores and restaurants near the hotel, we are giving even more opportunities to get cash back while traveling.”
Marketing Technology News: AccuWeather Continues Rapid Expansion with Relocation of Global Office in New York City
