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Optimove Insights Holiday Shopping Survey Finds 48% of Consumers Plan to Spend More in 2025, Despite Concerns Over Tariffs and Inflation

Optimove Insights Holiday Shopping Survey Finds 48% of Consumers Plan to Spend More in 2025, Despite Concerns Over Tariffs and Inflation

Globe Newswire August 1, 2025

Brands that adopt Positionless Marketing can meet the demand for value, relevance, and real-time personalization According to the Optimove Insights 2025 Consumer Holiday Shopping Report, forty-eight percent (48%) of consumers plan to increase their holiday

Wiland Launches RapidPost™: A High-Velocity, Precision Direct Mail Solution to Reach Buyers When It Matters Most

Wiland Launches RapidPost™: A High-Velocity, Precision Direct Mail Solution to Reach Buyers When It Matters Most

fal Raises $125M in Series C Led by Meritech, with Salesforce Ventures, Shopify Ventures and Google AI Futures Fund Joining to Power the Next Decade of Generative Media

Fal Raises $125Million in Series C Led by Meritech, with Salesforce Ventures, Shopify Ventures and Google AI Futures Fund Joining to Power the Next Decade of Generative Media

6sense Expands Executive Team to Scale Innovation and Advance Leadership in AI-Powered Revenue Marketing

6sense Expands Executive Team to Scale Innovation and Advance Leadership in AI-Powered Revenue Marketing

Wurl and TVision Unveil New Report Linking Emotion Alignment to Higher Ad Attention on Streaming TV

Wurl and TVision Unveil New Report Linking Emotion Alignment to Higher Ad Attention on Streaming TV

AI/ML:

From digital errands to done: Opera unveils vision for agentic browsers to tackle web inefficiency and unlock massive productivity gains

From Digital Errands to Done: Opera Unveils Vision for Agentic Browsers to Tackle Web Inefficiency and Unlock Massive Productivity Gains

PRNewswire July 31, 2025

involve.me Launches First-Ever Conversational AI Agent for Funnel Creation

involve.me Launches First-Ever Conversational AI Agent for Funnel Creation

Globe Newswire July 31, 2025

KredosAi Raises Seed Round to Scale AI-Powered Messaging Platform; Partners with UScellular on National RCS Launch

KredosAi Raises Seed Round to Scale AI-Powered Messaging Platform; Partners with UScellular on National RCS Launch

Business Wire July 31, 2025

Introducing Commerce, the New Parent Brand of BigCommerce, Feedonomics and Makeswift, Powering an AI-Driven Future

Globe Newswire July 31, 2025

Recommended:

Sitecore Accelerates Innovation with Strategic Partnership and Leadership Appointments

Sitecore Accelerates Innovation with Strategic Partnership and Leadership Appointments

PRNewswire July 14, 2025

CallRail Debuts Conversion Signals to Improve Ad Targeting

CallRail Debuts Conversion Signals to Improve Ad Targeting

Business Wire July 10, 2025

StackAdapt Launches AI-Powered Assistant Ivy™ for Faster Data-Driven Decisions

StackAdapt Launches AI-Powered Assistant Ivy™ for Faster Data-Driven Decisions

Business Wire July 9, 2025

Datavault AI Acquires SyncIN Audio Quick Response Technology from Turner Global Media

Datavault AI Acquires SyncIN Audio Quick Response Technology from Turner Global Media

Business Wire July 8, 2025

Interviews In Focus:

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Interviews

MarTech Interview with Stephen Howard-Sarin, MD of Retail Media, Americas @ Criteo

Paroma Sen July 1, 2025

MarTech Interview with Liat Barer, Chief Product Officer @ Odeeo

Paroma Sen June 24, 2025

MarTech Interview with Kurt Donnell, CEO @ Freestar

Paroma Sen June 17, 2025

MarTech Interview With Frans Vermeulen, President @ Swivel (formerly PilotDesk)

Paroma Sen June 10, 2025

Guest Articles in Focus:

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Guest Authors

Why Marketing Leaders Need to Ditch the CV

Joel Windels July 23, 2025

Harnessing AI to Refine Customer Experience at Every Touchpoint

Reggie Scales July 22, 2025

Why More Marketers Are Turning to Owned Media to Stay in Control

Michal Leszczynski July 17, 2025

Why Your CTV Advertising Strategy Can’t Wait — and How to Make It Count

Matt Keating July 16, 2025

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Far far away, behind the word mountains, far from the countries Vokalia and Consonantia, there live the blind texts. Separated they live in Bookmarksgrove right at the coast

Far far away, behind the word mountains, far from the countries Vokalia and Consonantia, there live the blind texts. Separated they live in Bookmarksgrove right at the coast

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The AI Impact on Marketing Teams and Marketing Jobs

MTS Staff Writer August 1, 2025

BlueConic Expands Executive Team to Accelerate Next Stage of AI-Powered Growth

BlueConic Expands Executive Team to Accelerate Next Stage of AI-Powered Growth

prweb July 31, 2025

fal Raises $125M in Series C Led by Meritech, with Salesforce Ventures, Shopify Ventures and Google AI Futures Fund Joining to Power the Next Decade of Generative Media

Fal Raises $125Million in Series C Led by Meritech, with Salesforce Ventures, Shopify Ventures and Google AI Futures Fund Joining to Power the Next Decade of Generative Media

Business Wire July 31, 2025

6sense Expands Executive Team to Scale Innovation and Advance Leadership in AI-Powered Revenue Marketing

6sense Expands Executive Team to Scale Innovation and Advance Leadership in AI-Powered Revenue Marketing

Business Wire July 31, 2025

From digital errands to done: Opera unveils vision for agentic browsers to tackle web inefficiency and unlock massive productivity gains

From Digital Errands to Done: Opera Unveils Vision for Agentic Browsers to Tackle Web Inefficiency and Unlock Massive Productivity Gains

PRNewswire July 31, 2025

involve.me Launches First-Ever Conversational AI Agent for Funnel Creation

involve.me Launches First-Ever Conversational AI Agent for Funnel Creation

Globe Newswire July 31, 2025

KredosAi Raises Seed Round to Scale AI-Powered Messaging Platform; Partners with UScellular on National RCS Launch

KredosAi Raises Seed Round to Scale AI-Powered Messaging Platform; Partners with UScellular on National RCS Launch

Business Wire July 31, 2025

Introducing Commerce, the New Parent Brand of BigCommerce, Feedonomics and Makeswift, Powering an AI-Driven Future

Globe Newswire July 31, 2025

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Latest News:

fal Raises $125M in Series C Led by Meritech, with Salesforce Ventures, Shopify Ventures and Google AI Futures Fund Joining to Power the Next Decade of Generative Media

Fal Raises $125Million in Series C Led by Meritech, with Salesforce Ventures, Shopify Ventures and Google AI Futures Fund Joining to Power the Next Decade of Generative Media

Business Wire July 31, 2025

6sense Expands Executive Team to Scale Innovation and Advance Leadership in AI-Powered Revenue Marketing

6sense Expands Executive Team to Scale Innovation and Advance Leadership in AI-Powered Revenue Marketing

Business Wire July 31, 2025

Wurl and TVision Unveil New Report Linking Emotion Alignment to Higher Ad Attention on Streaming TV

Wurl and TVision Unveil New Report Linking Emotion Alignment to Higher Ad Attention on Streaming TV

Business Wire July 31, 2025

DV Expands AI-Powered Brand Suitability Measurement Coverage Across Meta’s Feeds and Reels

Business Wire July 31, 2025

From digital errands to done: Opera unveils vision for agentic browsers to tackle web inefficiency and unlock massive productivity gains

From Digital Errands to Done: Opera Unveils Vision for Agentic Browsers to Tackle Web Inefficiency and Unlock Massive Productivity Gains

PRNewswire July 31, 2025

involve.me Launches First-Ever Conversational AI Agent for Funnel Creation

involve.me Launches First-Ever Conversational AI Agent for Funnel Creation

Globe Newswire July 31, 2025

Staff Writer Articles:

What is a Full Stack Marketer; What MarTech Matters Most to Full Stack Marketers?

MTS Staff Writer July 21, 2025

Cross-Department Collaboration with Marketing Workflow Automation: Enhancing Alignment Between Sales, Customer Service, and Marketing Teams

MTS Staff Writer July 17, 2025

Power of User Generated Content in B2B Marketing – Integrating User-Generated Content into Your B2B Marketing Strategy

MTS Staff Writer July 16, 2025

Cross-Department Collaboration with Marketing Workflow Automation: Enhancing Alignment Between Sales, Customer Service, and Marketing Teams

MTS Staff Writer July 14, 2025

Martech Series’s Marketing Technology Highlights of the Week Featuring Stackadapt, Highspot, Unbounce and More in Martech!

MTS Staff Writer July 14, 2025

The Behavioral Economics Of Martech: Nudging Consumer Actions Through Subtle Digital Design

MTS Staff Writer July 11, 2025

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The SalesStar Podcast:

AI Agents And Their Impact on Sales, Marketing Experiences: with Ben Weikert, Senior Director, Product Marketing and GTM Innovation at Salesloft

Click Here to Listen

The Future Of Digital Customer Journeys with Monica Ho, CMO at SOCi

Click Here to Listen

Gamification for Better Sales Orientation with SalesScreen CEO – Sindre Haaland

Click Here to Listen

Revenue Generation and RevTech Trends: with Latane Conant,CRO at 6sense

Click Here to Listen

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