Expands on Marketing and Creative Content Solutions Announced at Smartsheet’s Recent ENGAGE Global Customer Conference
Smartsheet, the platform for enterprise achievement, announced the availability of its extension in private beta for Adobe Creative Cloud at Adobe MAX in Los Angeles. Today’s fast-moving digital environment requires solutions that streamline execution to meet increased content demands and this extension enables teams and organizations to implement more agile and effective content processes across a broad set of marketing and creative use cases.
Smartsheet’s extension will seamlessly bring content creation and review processes into Adobe Creative Cloud, eliminating silos so customers can manage workflows from start to finish in one application. With an extension for Adobe Creative Cloud, users can view and iterate on work items, upload content, and request feedback without leaving these Adobe applications. The extension will soon be available for Adobe Photoshop, Illustrator and InDesign.
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“Creatives are being asked to produce more content than ever before and collaborating on everything from videos to graphics to PDFs across their organizations,” said Adobe Sr. Director of Partner Ecosystem, Vijay Vachani. “We’re excited that Smartsheet will soon have integrations with applications like Photoshop, Illustrator, and InDesign.”
Smartsheet Chief Product Officer Gene Farrell added, “the combined power of Smartsheet’s collaboration capabilities and Adobe’s leading creative tools gives our customers an intuitive, end-to-end solution allowing them to focus on creating impactful content that drives their business forward.”
“Reaching new customers with impactful content is paramount for any brand. That means inefficient workflows, slow turnaround time and disjointed collaboration during the production process could have a significant effect,” said Luan Pham, Chief Revenue and Marketing Officer at Laird Superfood. “Combining Smartsheet’s workflows with Adobe’s creative tools gives us an all-in-one solution to create content without the complexity and the ability to more effectively share our story.”
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Since the acquisition of Slope in January, Smartsheet has expanded its content management capabilities in the core application. The company recently announced a suite of powerful solutions that enable organizations to drive greater creativity and effectiveness. New content collaboration features allow Smartsheet users to review, proof, comment, and annotate on a variety of file types, and manage feedback from internal and external stakeholders, all while maintaining version control. Leveraging these features, the company released three premium solutions built to solve critical marketing and creative development workflows for marketing shared services, events, and campaign management.
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