Salesforce Commerce Cloud Customers Can Leverage the New Akamai Connector to Access Akamai’s Web Performance Solutions
Akamai Technologies Inc., one of the world’s largest and trusted cloud delivery platforms, announced the release of the new Akamai Connector for Salesforce Commerce Cloud. Commerce Cloud enables brands to provide personalized experiences for shoppers that span web, mobile, social and in-store. And now, as part of the world’s #1 CRM platform – Salesforce – brands can deliver completely unified experiences for customers that extend beyond commerce to include marketing, customer service and more.
The integration of the new Akamai Connector with Salesforce Commerce Cloud allows organizations to take advantage of Akamai’s Web Performance solutions. Salesforce customers can leverage the new Akamai Connector to achieve end-to-end performance and reliability, with the added benefit of the security protections inherent in Akamai’s globally distributed cloud delivery platform. By using the Akamai Connector, Salesforce customers gain a streamlined way to connect their storefronts to Akamai’s cloud security and web performance solutions, protecting sites, mobile infrastructures and API-driven requests from malicious attacks to help ensure experiences are both optimized and secured.
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In today’s digital economy, consumers do not have the patience for slow performance and will quickly seek out a competitor if the site and app experience is sluggish or unreliable. Akamai Connector is designed to help eCommerce businesses eliminate the complexity and management overhead of layering an alternative Content Delivery Network (CDN) on top of the Salesforce embedded CDN. With improved performance, retailers can minimize the risk of having poorly performing sites and maximize their ability to maximize revenue by delivering the best customer experience possible across the globe.
“We believe the Salesforce and Akamai collaboration opens a wealth of possibility,” said Craig Adams, Vice President Product Management, Web Performance Business Unit, Akamai Technologies. “We’re excited to join forces with Salesforce and offer customers an end-to-end experience with the Akamai Connector to help them protect their business from security threats, unpredictable performance and delivery challenges for doing business online.”
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“Creating personalized, omnichannel experiences is now more important than ever for brands,” said Mike Wolff, SVP, ISV Sales, Salesforce. “By leveraging the power of Commerce Cloud and the new Akamai Connector, customers can optimize web and mobile app performance and deliver the best experience to their customers as their business grows.”
The Salesforce Commerce Cloud empowers retailers to unify customer experiences across all points of commerce, including web, social, mobile and store. From shopping to fulfillment to customer service, the Commerce Cloud delivers 1-to-1 shopping experiences that consistently delight customers, driving increased engagement, loyalty and conversion. With embedded predictive intelligence and a robust partner ecosystem, the Commerce Cloud helps retailers deliver superior customer experiences for retailers, from planning to launch and beyond.
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