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Audience Data

The Latest MarTech News about Audience Data Covering Marketing Analytics, Marketing Attribution, Data Visualization and B2B Data Management Platforms as part of Marketing Analytics and Marketing Attribution.

Overcoming Seasonal Challenges: Three Tips for Online Retailers Amid the Holiday Rush
Audience Data

Overcoming Seasonal Challenges: Three Tips for Online Retailers Amid the Holiday Rush

Darryl Jones -
0
First-Party Data is Still the Right Bet
Advertising Trends

First-Party Data is Still the Right Bet

Valerio Poce -
0
Tiger Pistol's New Playbook Elevates QSR Loyalty Programs with Local Digital Advertising Strategies
Audience Data

Tiger Pistol’s New Playbook Elevates QSR Loyalty Programs with Local Digital Advertising Strategies

PRNewswire -
0
Nasuni Achieves 121% Increase in Data Under Management in Media and Advertising Sector in Past Two Years
Advertising Trends

Smartly Named a Leader in Creative Advertising Technologies 2024 Analyst Report

Business Wire -
0
Why Responsible AI Principles Matter for Advertisers
Audience Data

Why Responsible AI Principles Matter for Advertisers

Brett Cella -
0
The Important Role of Content Syndication in Demand Generation
Audience Data

The Important Role of Content Syndication in Demand Generation

Paroma Sen -
0
MarTech Interview with Stacy Bohrer, VP of Buyer Development (North America) @ OpenX
Audience Data

MarTech Interview with Stacy Bohrer, VP of Buyer Development (North America) @ OpenX

Paroma Sen -
0
Nexxen Launches Cross-Screen Measurement in Australia
Analytics

Nexxen Launches Cross-Screen Measurement in Australia

MTS Staff Writer -
0
5 reasons why Cvent Accelerate is a must-attend conference for marketers
Audience Data

5 reasons why Cvent Accelerate is a must-attend conference for marketers

Sandeep Nagpal -
0
WPP Integrates Anthropic’s Claude Foundational AI Models into WPP Open Using Amazon Bedrock, Elevating Capabilities for its 114,000 Marketers
AI/ML

WPP Integrates Anthropic’s Claude Foundational AI Models into WPP Open Using Amazon Bedrock, Elevating Capabilities for its 114,000 Marketers

Business Wire -
0
Why In-App Open Measurement Standards Are Important
Audience Data

Why In-App Open Measurement Standards Are Important

Amir Sharer -
0
Tesco selects Eagle Eye to power Clubcard Challenges
Audience Data

Tesco selects Eagle Eye to power Clubcard Challenges

MTS Staff Writer -
0
Inuvo Announces Enhancements to its Audience Discovery Portal
Audience Data

Inuvo Announces Enhancements to its Audience Discovery Portal

Globe Newswire -
0
Roku and iSpot Announce Streaming Audience Measurement Partnership
Audience Data

Roku and iSpot Announce Streaming Audience Measurement Partnership

Business Wire -
0
Collective Audience and Insticator Launch Strategic Partnership, Integrating AudienceCloud™ with Insticator’s Reach to 350 Million Consumers Monthly
Audience Data

Collective Audience and Insticator Launch Strategic Partnership, Integrating AudienceCloud with Insticator’s Reach to 350 Million Consumers Monthly

Globe Newswire -
0
AsqMe Revolutionizes Audience Engagement and Monetization with New AI Inbox for Creators
AI/ML

AsqMe Revolutionizes Audience Engagement and Monetization with New AI Inbox for Creators

prweb -
0
Viral Marketing vs. Traditional Marketing: Pros, Cons, and Best Practices
Audience Data

Viral Marketing vs. Traditional Marketing: Pros, Cons, and Best Practices

MTS Staff Writer -
0
How media brands can boost trust and audience reach in the year of elections
Audience Data

How media brands can boost trust and audience reach in the year of elections

Salim Ali -
0
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