Troy Townsend

With more than 20 years of experience in media and technology working across the European, North American and Australasian markets, Troy is an entrepreneur with a vision for applying clever technology to streamline and automate media buying and advertising campaign deployment. His first venture was social ads platform Tiger Pistol which makes social media advertising smarter and more effective by automating ad campaigns for small to medium enterprises. In 2022, he co-founded retail media platform Zitcha. Zitcha brings together the data and advertising inventory of retail brands, turning them into publishers.