Redicka Subrammaniam

Have worked in advertising companies such as RK Swamy, Mouli's advertising; technology firms such as Rizvi Software and INTIQUA (known as Cambridge Solutions today). Provide strategic advise on leveraging the digital platform to achieve business goals. Have strategized roadmaps and rolled out programs to achieve communications inside out so that there is no brand gap between what an organization promises to what it delivers. Experience in creating communication programs across a broad spectrum of industries - Government, Telecommunications, Information Technology, Hospitality, Entertainment and Media, FMCG Advertising, Marketing Communications, Technology, Usability and Content specialist Have been the chief strategist, creative head and global program manager for creating and rolling out communication programs for B2C & B2B brands world-wide. Particularly interested in achieving alignment between external communications and internal communications through the right platform, right communication and empowering the audiences to interact through the right tools.