Sunday, October 6, 2024

Glenn Minerley

Glenn has been with Momentum for over twelve years. He has been influential in developing the successes of multiple client relationships for Momentum including American Express, SAP, Verizon Wireless, Sony Pictures Home Entertainment, Nike, and others. Leveraging his extensive background in music and entertainment, Glenn is often asked to consult on areas of ticketing, loyalty programs, and music and entertainment platform development for clients around the globe. With over 18 years of industry experience, Glenn has been instrumental in driving some of the industry’s most successful integrated offerings for clients; focusing on multiple disciplines including sponsorship, experiential, social media and shopper marketing. In addition to launching the global entertainment access program for American Express, Glenn has produced multiple private concerts with superstar acts such as Drake, Skrillex, Fall Out Boy, Macklemore, Elton John, Sting, Jimmy Buffet, the Eagles and more. Throughout his tenure, Glenn has had the opportunity to create and develop consumer engagement activations with properties across the entertainment value chain. In order to deliver for the Momentum client portfolio, Glenn regularly relies on his industry relationships with partners like Live Nation, AEG, CAA, William Morris Entertainment, Sony Pictures, Ticketmaster, Telecharge and more. As the global head of Music & Entertainment for Momentum, Glenn serves as a touchstone for the agency; leveraged across all music related activations and negotiations and looked to for expertise on feasibility, talent selection, and industry relationships