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Verisk Reinforces its ‘Customer First’ Approach

Expands Medallia relationship; increases insights that foster real-time innovation, cultivate customer loyalty

As part of its commitment to continuously improve the customer experience, Verisk, a leading global data analytics provider serving the insurance, energy, and financial services markets, announced an expanded relationship with Medallia, a leading provider of engagement technology for customers, employees, and citizens.

With the expanded relationship, the Verisk team will have access to Medallia’s customer and employee engagement solutions, ideation crowdsourcing tool, and customer success platform. These tools will help the Verisk team more quickly understand customer trends and challenges, and identify real-time advancements that can cultivate customer value and loyalty.

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“Verisk is guided by a ‘customer first’ approach. Combining our AI technology with Medallia’s solutions will make it easier and faster for us to introduce our customers’ feedback into the design process,” said Scott Stephenson, Verisk president and CEO. “Our customer experience strategy is driven by a continual loop of product innovation, enhancement, and refinement. What better way to shape and advance our solutions than by listening to and applying insights from those who use them most?”

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The expanded Medallia footprint reflects Verisk’s commitment to continuously enhance customer experience across its enterprise. With the insights gleaned from the additional analytic capabilities, Verisk will have a stronger understanding of how customers interact with its solutions, and be equipped to better serve and anticipate their needs.

“When you combine the power of a leading customer and employee experience platform, with an ideation solution and customer success tools, you have a solution set that can drive business growth, even in current times,” said Leslie Stretch, Medallia CEO. “Verisk is a recognized innovator in the data analytics space. Our work together will uncover new insights that can help Verisk make immediate improvements and provide its customers with the best experience.”

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MTS Staff Writer
MTS Staff Writerhttps://martechseries.com/
MarTech Series (MTS) is a business publication dedicated to helping marketers get more from marketing technology through in-depth journalism, expert author blogs and research reports.

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