Reduces Average Implementation Time by 90%
DataSelf, Inc., the mid-market leader in business analytics, today announced the completion of a ground-breaking four-year development project that enables organizations to realize a robust system of actionable intelligence — via an analytics solution that is fully implemented in under one hour.
The reduction in implementation time is due to a complete redesign of DataSelf’s award-winning ETL+™ (Extract, Transform, Load) technology.
Marketing Technology News: IRI Named a Leader in Marketing Measurement and Optimization Solutions by Independent Research Firm
According to Joni Girardi, DataSelf Founder & CEO, the demand for a new technology was due to the increasingly hybrid data environment in which today’s businesses operate. “In the past, most organizations looked at analytics for a single application – typically either ERP or CRM. Today, organizations are looking for an analytics solution that ties in with multiple ‘data silos’ — and those silos have grown in complexity, with data stored in multiple places such as the cloud, on-premises, and even across countless Excel files.”
Data fluidity is at the center of the DataSelf’s next-generation technology – the idea that since an organization’s data sets are constantly in flux, their staff cannot afford to allocate weeks (or even days) to reconfiguring their analytics solution. “The watchword in software today is ‘agility’”, says Girardi. “The previous generation of analytics solutions assumed that once you configured the ‘plumbing’ that was behind an analytics solution, you’d rarely – if ever – need to change it. That fact is no longer true today.”
In addition to accommodating additions and changes to an organization’s individual data silos, the increasing demand for enterprise-wide analytics required a change to how analytics solutions process their data. The new ETL+ expedites the data extraction & load process – usually completing in less than 60 minutes for an average-sized ERP application database.
Complementing the new ETL+ technology are the best-of-breed Business Intelligence (BI) technologies (Tableau and Power BI), a highly-scalable SQL Server data warehouse, and a rich set of KPIs ready on day one.
“For today’s businesses, the concept of ‘a single version of the truth’ is increasingly dependent on data in multiple applications in an ever-changing data environment”, adds Girardi. “Our next-generation solution makes that truth available in a uniquely affordable manner.”
Marketing Technology News: Quadient Experiences a Record Year for its Production Mail High-Performance Solutions
