Pixalate Releases Q1 2023 Seller Trust Indexes: Magnite Tops Rankings for Roku, FreeWheel for Samsung and IndexExchange for Amazon Fire TV

MobileFuse LLC finishes first in Q1 2023 Mobile rankings, while Sharethrough tops the Web Seller Trust Index

Pixalate, the global market-leading fraud protection, privacy, and compliance analytics platform for Connected TV (CTV) and Mobile Advertising, released the Q1 2023 Seller Trust Indexes — including the Connected TV Seller Trust Index, Mobile Seller Trust Index, and Web Seller Trust Index.

Pixalate’s Seller Trust Indexes are the worldwide standards in programmatic advertising quality ratings. The indexes evaluate and rank the quality and integrity of key sellers in the programmatic supply chain across channels, platforms, and devices. STI rankings are based on a variety of seller factors.

Ranking programmatic sellers across CTV, Mobile, and Websites

• CTV Seller Trust Index: Global seller quality ratings and rankings for programmatic advertising sold on Roku, Amazon, and Samsung devices
• Mobile Seller Trust Index: Global seller quality ratings and rankings based on programmatic mobile in-app advertising
• Web Seller Trust Index: U.S and International seller quality ratings and rankings based on programmatic desktop and mobile web advertising

Q1 2023 CTV Seller Trust Index – Top Performers

Here are the top five global sellers of programmatic CTV advertising inventory based on overall quality in Q1 2023 by device:

Roku

1. Magnite — Final Score: 85
2. FreeWheel — Final Score 85
3. OpenX — Final Score: 84
4. EMX — Final Score: 84
5. Unruly — Final Score: 82

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Amazon Fire TV

1. Index Exchange — Final Score: 91
2. EMX — Final Score 90
3. OpenX — Final Score: 89
4. TripleLift Inc. — Final Score: 88
5. FreeWheel — Final Score: 88

Samsung

1. FreeWheel — Final Score: 91
2. Magnite — Final Score: 88
3. OpenX — Final Score: 87
4. Unruly — Final Score: 86
5. TripleLift —- Final Score: 85

Q1 2023 Mobile Seller Trust Index – Top Performers

Here are the top five global sellers of programmatic mobile in-app advertising inventory based on overall quality in Q1 2023:

1. MobileFuse LLC — Final Score: 91
2. IronSource — Final Score: 90
3. OpenX  — Final Score: 89
4. VRTCAL — Final Score: 89
5. Luna Media — Final Score: 89

Q1 2023 Web Seller Trust Index – Top Performers

Here are the top five sellers of programmatic desktop/mobile web advertising inventory in the U.S. based on overall quality in Q1 2023:

1. Sharethrough — Final Score: 88
2. Sovrn — Final Score: 88
3. Yahoo  — Final Score: 87
4. Index Exchange — Final Score: 85
5. Pubmatic — Final Score: 84

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