Strategic partnership to provide more personalized, seamless banking journeys for Capitec clients
Capitec Bank (JSE: CPI), South Africa’s biggest and fastest-growing digital bank, and LivePerson (NASDAQ: LPSN), a global leader in customer engagement solutions, announced a strategic partnership to transform Capitec’s customer experience in line with its mission to help clients “bank better to live better.”
The partnership will provide Capitec clients with a banking service that is even more affordable and accessible, while also evolving the client experience to be more seamless and personalized. Through transformational consultancy, implementation, and success management services, LivePerson and its regional partner iSON Xperiences will support the growth and continual optimization of Capitec’s conversational channels, inclusive of voice and messaging.
Marketing Technology News: Joy Spreader Announces 2022 Interim Results: Its Diversified Business Strategy Continues to Solidify…
“Our clients are at the heart of everything we do. Now we have redefined seamless, personalized experiences and empowered our clients to engage with us on channels they prefer. We are improving our clients’ lives by reducing their need to make costly and time-consuming trips to the branches or phone calls to our sales and support centers,” said Carlos Moodley, Head of Conversational Banking Product at Capitec. “Through this partnership, we will also invest further in our people, including helping them learn how to work with the automation and artificial intelligence tools that are increasingly relevant to their careers.”
“We’re thrilled to partner with Capitec to help them build banking experiences on the conversational channels consumers prefer, supported by both iSON Xperiences’ local expertise and presence and LivePerson’s industry-leading technology and platform,” said Rob LoCascio, founder and CEO of LivePerson. “Capitec is known for continually improving banking so their clients can live better lives, and we look forward to supporting this important mission.”
Marketing Technology News: MarTech Interview With Lauren Vaccarello, CMO at Salesloft
