OnLogic Selects Myplanet for Headless Commerce Transition

Global computer manufacturing brand getting a digital commerce upgrade.

OnLogic has selected headless commerce experts Myplanet to further modernize their commerce architecture and enhance the experiences consumers love about the brand. The multi-year agreement will feature Myplanet’s Composable.com^TM solution accelerator for commercetools as part of the foundation of OnLogic’s optimizations to their online commerce platform.

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Sara Mellinger, VP of Marketing at OnLogic, is looking forward to further improving the already excellent customer experience OnLogic offers their online customers. “Myplanet’s Composable.com^TM solution accelerator will enhance our e-commerce capabilities and provide a foundation that will help us get the most out of our tech stack. Our marketing team is very excited about the tools they will have at their fingertips to provide delightful online experiences for our customers,” she says.

With Myplanet’s solution accelerator and best-in-class MACH-based solutions from commercetools, Contentful, Algolia and Layer0, OnLogic will remain agile as they scale. New or improved capabilities will include:

• Rapid Site Commerce: Speeding up performance for an easy and seamless customer experience
• Brand Consistency: Ensuring the brand’s unique value proposition is experienced consistently across all touchpoints
• Localized Experiences: Providing localized flexibility and centralized control across OnLogic’s global website
• Customer Lifetime Value: Creating engaging experiences that promote brand loyalty and higher revisit rates

“Our mission is to challenge and change how enterprises build commerce experiences,” said Arthur Lawida, president of commercetools, Inc. “OnLogic is taking an important step toward transformation by selecting best of breed vendors and a world-class agency to get it done.”

By helping OnLogic improve the core technical structure of their website, Myplanet is ensuring OnLogic will have the speed and flexibility to adapt to the ever-evolving needs of their customers who are searching for reliable, highly configurable computers.

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