Opera, the personal browser of choice for hundreds of millions of people worldwide, becomes available in the Microsoft Store on Windows. This means Windows users will get easier access and more choice in picking their preferred browser. An easier access to the Norwegian company’s superior set of features including a free, unlimited, built-in VPN and ad blocker, as well as built in messengers and social networks in the sidebar will allow Windows users to get a true browser alternative.
Marketing Technology News: MarTech Interview with Gavin Laugenie, Global Head of Content at dotdigital
The addition of Opera to Microsoft Store means Windows users will be getting the browser directly in their OS, without the need to look for it on the Web.
For Opera, this represents another key relevant distribution channel and a way of reaching Windows users directly.
‘We are very thankful to our users for supporting Opera and requesting that our browser become available in the Microsoft Store on Windows. Opening the Microsoft Store to other browsers is a step in the right direction of more user choice,” said Damian Trelka, Head of the Opera desktop browser.
Opera is a leading global web innovator with an engaged and growing base of hundreds of millions of monthly active users. Building on over 25 years of innovation that started with browser products, Opera is increasingly leveraging its brand as well as its massive and highly active user base in order to expand its offerings and business. Today, Opera offers users around the world a range of products and services that include PC and mobile browsers, the AI-powered newsreader Opera News, and recently launched fintech and classifieds apps. Opera is headquartered in Oslo, Norway and listed on the NASDAQ stock exchange (OPRA).
Marketing Technology News: MarTech Interview with Gregory Zakowicz, Director of Content, Omnisend
