Strategic hire brings key skills to further scale advanced e-commerce commercialization platform
UpstartWorks, an advanced e-commerce commercialization platform for industrial brands, announced Amazon veteran, Konok Biswas, will be joining the company as Vice President of Business Development and Strategy. Biswas appointment is part of a broader focus of global business development for UpstartWorks as the company continues to expand its footprint and presence in the industrial e-commerce and B2B spaces. Biswas, who brings five years of B2B & global sales experience from Amazon, will be leveraging his knowledge, experience, and networks to help UpstartWorks’ customers grow their e-commerce marketplace footprint while driving new initiatives.
Marketing Technology News: Helium 10 Announces New Amazon Advertising Platform – Launches ‘Adtomic’ a Breakthrough Solution for Amazon Sellers Looking to Optimize Advertising Campaigns
“UpstartWorks is transforming how digital business operates and we recognize the value Konok will bring to the team,” said Rohan Thambrahalli, President & Founder of UpstartWorks. “We are thrilled to bring in Konak’s expertise in B2B brands and his ability to develop global partnerships. We know he is going to be instrumental in the growth of UpstartWorks and establishing us as the leader in the industrial brand e-commerce industry.”
Biswas spent five years at Amazon helping grow Amazon Business & later led two sales teams focused on initiatives that drove Amazon’s worldwide growth. He brings a unique skill set to the UpstartWorks team, having helped Sellers and Vendors grow their presence on Amazon. Prior to Amazon, Biswas worked at Vertafore and helping insurance clients digitize their agent compliance & data.
Marketing Technology News: MarTech Interview with Lauren Weinberg, Global Head of Marketing and Comms at Square
“I’m excited to bring my expertise to this laser-focused team with a goal of further scaling UpstartWorks in the space, while leveraging the company’s advanced technology that enables industrial product companies to drive revenue,” said Biswas.
Amazon Business is on track to reach $80 billion in revenue by 2025 and with B2B e-commerce sales expected to skyrocket to $25 trillion by 2028, UpstartWorks is poised and ready to help companies stay competitive in this sizzling market. UpstartWorks is an advanced e-commerce commercialization platform company for industrial brands. The UpstartWorks software platform offers customers advanced logic-based, automation, and AI tools designed for e-commerce optimization through a single all-access portal.
Marketing Technology News: Bad Data is Bad News for Marketers
