Sunday, October 6, 2024

Top 5 This Week

Related Posts

Aleph Holding Raises Funding Through a Private Placement; Leading Partner to Global Digital Media Players Approaches $1bn in Revenue, Will Continue Expansion Beyond 60 Global Markets

Aleph Holding, global partner to the world’s biggest digital media players, has announced today that it closed a private placement funding round. Through its complementary suite of digital media service companies – including Httpool,  Internet Media Services, Wise.Blue and Social Snack – Aleph provides leading digital platforms such as Facebook, Twitter, and Snapchat access to new geographies and under-served markets, while helping advertisers maximize the value of their investments, through proprietary technology. Prior to this raise, 87% of Aleph’s stock was held by its founders, additionally Sony Pictures Television holds a minority stake.

Marketing Technology News: How to Start Creating the Change Advertising Needs

The Company achieved double digit growth during 2020, reaching $475M in sales with presence in over 60 markets globally. In 2021, Aleph is on track to generate $1 billion in sales with an expanded footprint reaching 75 markets supported by the additional capital raised. Citi served as financial advisor to Aleph.

Aleph partners with companies such as Twitter, LinkedIn, Facebook, Spotify, Snapchat, Warner Music, Twitch and EA, and boasts a range of exclusive partnerships across AsiaLatin America and Europe. The Aleph business model is built on a unique combination of local market knowledge, trusted relationships with advertisers, and innovative technology – such as Aleph’s proprietary digital advertising optimization platform, Wise.Blue.

“As a founder, you have to believe you add something unique to your industry. With the Aleph family of brands, we have,” comments Gaston Taratuta, CEO of Aleph. “Aleph sits at the heart of digital media and creates connections that others cannot. We enable global platforms to grow by using our vast infrastructure, proprietary technology and local knowledge to provide access to new markets. At the same time, our expertise helps businesses and brands achieve greater value from their advertising investments.

Marketing Technology News: Agency Revolution Releases New Capabilities And Content To Drive Revenue Growth

“Backed by this capital raise, we have a clear path to accelerate these connections in new markets, developing SMB through our proprietary technology and through acquisitions – as we expect to soon announce additional transactions that will significantly increase our global reach.  Over the coming months, the Company will be working with its advisors in preparation to further scale and consider accessing additional sources of funding in the capital markets.”

Digital media is proving robust in the face of global disruption:

  • Leading digital platforms such as Facebook, Snapchat, LinkedIn and Twitter have posted high double-digit revenue growth in 2020
  • Aleph has grown revenues from its top digital platform partners by 190% over the last twelve months
  • New Aleph clients have grown 26% and the company is now serving over 10,000 advertisers globally

Marketing Technology News: MarTech Interview with Ashley Kramer, CMO at Sisense

PRNewswire
PRNewswirehttp://prnewswire.com
PR Newswire, a Cision company, is the premier global provider of multimedia platforms and distribution that marketers, corporate communicators, sustainability officers, public affairs and investor relations officers leverage to engage key audiences. Having pioneered the commercial news distribution industry over 60 years ago, PR Newswire today provides end-to- end solutions to produce, optimize and target content -- and then distribute and measure results. Combining the world's largest multi-channel, multi-cultural content distribution and optimization network with comprehensive workflow tools and platforms, PR Newswire powers the stories of organizations around the world. PR Newswire serves tens of thousands of clients from offices in the Americas, Europe, Middle East, Africa and Asia-Pacific regions.

Popular Articles