Today’s Daily MarTech Round-up covers the latest in Cloud, Marketing Analytics, Automation, Customer experience, AI and ML announcements from Brainshark (Sales Enablement), Conversica (Virtual Assistants), Terminus (Account-based marketing), Dailymotion (Video), and dunnhumby (Customer Data Platform).
Brainshark, Inc., the leading platform for data-driven sales enablement and readiness, announced exciting enhancements to its Readiness Scorecards solution, giving organizations a new, powerful way to track the progress and impact of their enablement programs.
Conversica, Inc., the leader in Intelligent Virtual Assistants (IVAs) helping organizations attract, acquire and grow customers at scale, announced it has raised a $20 million Series D funding round led by Hollyport Capital, an existing investor of Kennet Partners, Conversica’s lead Private Equity investor.
Terminus, the leading account-based marketing platform, announces the addition of veteran marketing leader Meagen Eisenberg to its board of directors as the company scales through its next phase of rapid growth.
Dailymotion, a Vivendi-owned video platform, combining premium content and effective advertising solutions in a trustworthy environment, has partnered with Mi Video, Xiaomi’s global video app, to provide the latter with video technology and premium content.
dunnhumby, the global leader in customer data science, has launched its new web-based application on Microsoft Azure, enabling data scientists to deliver customer insights faster, driving profitability and customer loyalty.
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