The Pandemic-induced lockdown has unleashed an unprecedented level of obsession with streaming experiences. Video platforms are trying new formats to keep viewers engaged.
With TV and on-demand video content charting new heights in consumption and screen-time compared to other native advertising formats, it’s time the industry gathers brute momentum behind streaming experiences once the pandemic eases (or the effects of this pandemic vanishes). Paket.tv is already a step ahead in this unique adtech space with providing all streaming services in one place.
Recently, Raffi Bagdasarian , the Founder & CEO at Paket.tv, spoke to us via video streaming.
Raffi explained how his streaming services platform is 100% focused on solving streaming media’s fragmentation and discovery problem, for both consumers and service providers. Prior to founding Paket, Bagdasarian held several influential posts including VP, Product Development & Digital Networks Operations at Sony Pictures Television, and Head of Business Operations at Wonder, which was acquired by Atari, Inc. in early 2020.
Paket helps viewers make sense of streaming while helping streaming services find – and keep – new audiences.
Stay tuned for more Video Interviews. To participate in our video interview, please write to us at sghosh@martechseries.com!
