Crocs Jibbitz Personalizer Video Earns Platinum Award and The Entertainer in the UK Takes Gold
LiveArea, a global customer experience and commerce agency, and business unit of PFSweb, Inc., won top honors in multiple categories of the 2020 Hermes Creative Awards competition, including an award for work on the Crocs JibbitzTM Personalizer designed and implemented by LiveArea. This international award recognizes outstanding work by creative professionals involved in concepting, directing, designing, and producing media associated with digital communication.
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In addition to a platinum award for a web video on Crocs’ digital customizer – an interactive tool attributed to an 18% increase in average order value – LiveArea won a gold award for The Entertainer website in the UK. Platinum awards were won for business-to-business thought leadership and a holiday readiness checklist to help brands with peak season readiness. An ebook exploring the future of fashion won a gold award.
“This recognition of the strategic and transformative work with our clients is an indicator of our client’s trust to help drive quantifiable results,” said Jim Butler, Executive Vice President and General Manager, LiveArea. “At the same time, it is satisfying to see LiveArea thought leadership receive recognition on subjects that are top of mind to our clients.”
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Earlier this year, LiveArea received two platinum and five gold AVA Digital Awards for the CrocsTM JibbitzTM Personalizer along with a platinum award for the LiveArea website.
Other 2020 Hermes Creative Award winners include Dell Technologies, Fidelity Investments, Honeywell, PepsiCo, Stanford University, United Healthcare, and many more. This year there were more than 6,000 entries in the competition with only 15% winning platinum awards.
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