Dealer.com, a Cox Automotive brand, announced it has been selected as a Genesis’ website, digital retailing and digital advertising provider. Today, through Dealer.com’s Website Choice program, Genesis dealers gain access to a more innovative and personalized digital storefront experience that delivers the technology and expertise for dealers to exceed consumer expectations.
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“Connecting a dealer’s solutions is more important than ever and it is paramount to have a personalized experience online,” said Wayne Pastore, vice president and general manager of Dealer.com. “Our Website Choice program with Genesis’ brings our leading capabilities and newest technology solutions to our customers. We are in-tune with the marketing and inventory on a dealer’s lot and can provide dealers with unparalleled insights to shopper’s behaviors, creating end-to-end solutions.”
Dealer.com’s Website Choice program offers professional services that address and solve the challenges faced by dealers and their customers. Through expertise, data, innovation and partnerships, participating dealerships will receive a strategic advantage in content creation, SEO ranking, advertising, social strategies and more. These innovations, with extensive consumer intelligence, bring dealers the tools to build their best digital storefront. The award-winning platform delivers personalized experiences that attract, engage and help convert online shoppers at every stage of their journey.
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The digital marketing solutions at Dealer.com have earned several automotive industry awards, including two consecutive Automotive Website Awards, the Highest Rated SEO Provider and Driving Sales Dealers’ Choice Award for Top Rated Website Provider.
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